8 Best Loomly Alternatives for Agencies, SMBs & Social Teams

Looking for the best Loomly alternatives? You’re not alone.

Loomly is great for content planning and scheduling, but if you’ve ever felt that it lacks advanced analytics, engagement tools, or automation, you’re right.

Many agencies, SMBs, brands, and freelancers need more than just a content calendar; they need a powerful social media management tool that helps them grow, engage, and scale effortlessly.

So, what’s the solution?

It’s time to explore the competitors that offer better analytics, AI-powered automation, and seamless team collaboration.

Let’s dive into the eight best alternatives that can take your social media game to the next level!

Top Loomly Alternatives at a Glance

Don’t have enough time to go through all the tools? Just take a quick glance at the top 5 alternatives to Loomly:

8 Best Loomly Alternatives to Grow Your Social Media

1. Buffer

Buffer has long been a strong contender among the Loomly alternatives. Its forever-free plan makes it a tempting choice for freelancers, solopreneurs, and small businesses who are just getting started with their social media marketing journey.

But here’s what I learned firsthand: While Buffer is a great entry-level tool, it quickly becomes costly as your needs grow. When it comes to feature parity, both Buffer and Loomly allow you to create, publish, and analyze social media posts across multiple networks. However, Loomly’s strength lies in structured workflows, team collaboration, and approval processes, making it ideal for agencies and brands. Meanwhile, Buffer offers AI-powered post ideas, an intuitive interface, and social media scheduling but lacks advanced collaboration tools and a media library.

In short, choose Buffer for simplicity, but Loomly if your workflow demands more structure.

Best for:

Freelancers, Solopreneurs, SMBs, Content creators, and Influencers

Rating:

4.3/5 (G2)

Cori F. – 5 Stars

You can connect most of your social media platforms and create a schedule. It allows you to cusomize the posts so while they may be similar, you’re putting something different on each platform.

Tracks the statistics of your X feed.

Key features:

• Social media scheduling
• AI-powered post ideas and captions
• Content planner and social media calendar
• Hashtag manager
• Team collaboration

Pros:

• Buffer has a cleaner and simpler user interface compared to Loomly.
• Buffer offers a free plan, making it more accessible to individuals and solopreneurs.
• With its AI assistant, you can generate post ideas and content.
• Buffer supports direct publishing for Instagram Reels and TikTok.

Cons:

• Loomly offers approval workflows, role-based access, and team collaboration, while Buffer is limited.
• Buffer’s reporting and analytics capabilities are not as detailed as Loomly’s.

Pricing:

Buffer offers two pricing plans: Essentials ($6 per month/channel), and Team ($12 per month/channel). There is also a Free plan.

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2. SocialPilot

Having used both SocialPilot and Loomly, SocialPilot is hands-down the better choice for agencies and SMBs looking for a full-fledged social media management platform.

SocialPilot offers bulk scheduling, a social inbox for engagement, robust analytics, and seamless collaboration features. Loomly, on the other hand, is more focused on content creation and structured approval workflows, which can feel restrictive when juggling between multiple social media accounts.

However, Loomly is better with post-customization and live previews.

Verdict? If you want a tool to schedule, analyze, and engage at scale, SocialPilot wins. But if content approvals and structured workflows are your priority, Loomly might suit you better.

Best for:

Brands, Agencies, SMBs, and Multi-location businesses.

Rating:

4.5/5 (G2)

Verne B. – 5 Stars

I can schedule all my client’s posts in one central place. It is very cost-effective, and the API into Meta is seamless. There are no issues like with some of the other tools out there. Access via the Business Manager has no issues, whereas if you used other platforms, they require you to have access to the page as an individual, not a business.

Key features:

• Schedule Reels, Shorts, and Instagram Stories directly
• Bulk schedule up to 500 posts
• Social inbox
• Advanced analytics and reporting
• Canva, Slack, and Bit.ly integration
• Supports all social media platforms

Pros:

• Unlike Loomly, SocialPilot lets you reply to comments, messages, and brand mentions in one place.
• The analytics are more detailed.
• SocialPilot offers white labeling.

Cons:

Loomly has a well-thought post-approval workflow.

SocialPilot doesn’t allow managing sponsored posts, which Loomly has.

Pricing:

SocialPilot offers four pricing plans: Standard ($50 per month for 3 users), Premium ($100 per month for 6 users), Ultimate ($200 per month for unlimited users, and Enterprise (Custom)

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3. Sked Social

If you’re deep into Instagram, TikTok, and visual content marketing, Sked Social is a game-changer. Compared to Loomly, which is more structured around content planning, approval workflows, and team collaboration, Sked Social shines in automation, direct publishing, and media library management.

From my experience, Sked is perfect for brands, agencies, and influencers who manage highly visual content. It offers auto-posting for Instagram Stories, Reels, and Carousels. Plus, its drag-and-drop calendar and media library make scheduling visual posts a cakewalk.

But it’s not perfect. Sked’s analytics aren’t as detailed as Loomly’s, and its workflow features can feel basic compared to Loomly’s structured approval system. Also, Sked Social doesn’t offer paid analytics tracking.

Bottom line? If you prioritize content automation, Sked Social wins. However, for team collaboration and structured brand management, Loomly is the better fit.

Best for:

Freelancers, Agencies, Marketing Teams, and Brands

Rating:

4.3/5 (G2)

Niamh W. – 4.5 Stars

Sked is a super convenient tool for social scheduling and approvals. I love the calendar and planner features which make organic social planning easier and more aesthetically pleasing. I also love that the sked team is always there and ready to help me with any problems, they are so easy to reach out too and are always able to solve my problems.

Key features:

• Direct Instagram Auto-publishing
• Drag and drop builder
• Bulk scheduling
• Hashtag manager
• Link-in-bio tool

Pros:

• Sked allows you to auto-publish Reels, Stories, and Carousels.
• Drag and drop Instagram grid lets you preview and perfect your feed.
• It automates the first comment.

Cons:

• Loomly offers more detailed analytics than Sked Social.
• Sked lacks structured approval workflows.

Pricing:

Sked Social offers three pricing plans: Essentials ($59 per month/3 accounts), Professional ($199 per month/6 accounts), and Enterprise (Custom).

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4. Hootsuite

Hootsuite–the epitome of social media tools. While both tools are in the same boat, they cater to different needs. Hootsuite is a more massive, premium, and enterprise-level tool; on the other hand, Loomly serves agencies and small businesses that are on a budget and don’t need all complex tools.

For instance, Loomly is fantastic for content planning, team collaboration, and approval workflows, making it ideal for brands and agencies with structured content strategies. However, Hootsuite is the more substantial choice for social media listening, engagement, and advanced analytics.

Hootsuite’s social inbox, engagement tools, and multi-platform scheduling make it a great fit for agencies and enterprises handling multiple social media accounts. It also offers in-depth analytics and social listening, which Loomly lacks. However, Hootsuite’s pricing can be steep, and its interface feels overwhelming for beginners.

So, if you prioritize structured content approval and affordability, Loomly works better. But Hootsuite is worth the investment if you need a full-scale social media marketing suite.

Best for:

Agencies, SMB’s, SME’s, Brands, Marketers, and Enterprises

Rating:

4.2/5 (G2)

Jane – Phatcha S. – 4 Stars

The ease of scheduling content and being able to post across multiple platforms allows us to plan a thorough calendar. which is easy to change or update should we need to. Hootsuite also displays all of our content in a clear manner making it very user friendly.

Key features:

• Advanced social media scheduling
• Comprehensive social inbox
• Social listening and brand monitoring
• In-depth analytics and customizable reports
• Paid Ad campaign management

Pros:

• Hootsuite’s social inbox allows real-time responses.
• The analytics are comprehensive.
• It helps me track brand mentions and spot industry trends.

Cons:

• The user interface can be quite overwhelming, especially for beginners.
• Starting prices are way higher compared to Loomly.

Pricing:

Hootsuite offers three pricing plans: Professional ($99 per month/10 social accounts), Team ($249 per month/20 social accounts), and Enterprise (Custom/50 social accounts).

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5. Later

Later is one of the strongest Loomly competitors when it comes to visual marketing on Instagram and Pinterest. Unlike Loomly, which focuses on content planning, approval workflows, and team collaboration, Later is all about visual-first scheduling, Instagram marketing, and hashtag research.

Later’s drag-and-drop visual planner, link-in-bio tool, and Instagram Story analytics are incredibly useful for brands that use graphic content strategies. The tool also suggests the best time to post based on engagement trends.

However, Later feels inefficient in advanced collaboration, approval workflows, and in-depth analytics, which makes Loomly a better choice for agencies and larger teams managing multiple social media platforms.

If you need a visual content scheduler for Instagram and Pinterest, Later is great. But if you’re managing social media strategy across multiple platforms with structured team workflows, Loomly wins.

Best for:

Influencers, Retail Brands, E-commerce, Content creators, Photographers, and social media managers

Rating:

4.5/5 (G2)

Marina B. – 5 Stars

It is easy to use and helps me to schedule social media content easily. The implementation was easy and the customer support always helps me when i have questions.

Key features:

• Drag and drop planner
• Link-in-bio tool
• AI-powered hashtag suggestions
• Direct Instagram publishing

Pros:

• Later is specifically optimized for visual platforms such as Instagram and Pinterest.
• Unlike Loomly, Later offers a Link-in-Bio tool for users.
• You can get hashtag recommendations based on engagement trends.

Cons:

• Loomly offers more substantial content approval and team collaboration functionalities.
• Later’s insights are basic.

Pricing:

Later offers five pricing plans: Starter ($25 per month/1 user), Growth ($45 per month/3 users), Advanced ($80 per month/6 users), Agency ($200 per month/10 users), and Enterprise (Custom).

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6. Sprout Social

Sprout Social is like a giant in the social media tools category. It does everything, from offering you detailed analytics, social listening, and customer engagement features, Sprout wins without any doubt. The interface is clutter-free and designed to help you manage all social media tasks from a cohesive platform.

Its social inbox, CRM features, and AI assistant make it perfect for businesses that want engagement and data-driven decisions. However, it’s expensive and focused on enterprises and larger teams.

So, if you’re looking for all-around social media management, including scheduling, publishing, analytics, team management, listening, and paid social media, go with Sprout Social. However, If content planning and collaboration are your main priorities and not others, Loomly is a better fit.

Best for:

Agencies, Large Teams, and Enterprises

Rating:

4.4/5 (G2)

Tim B. – 4 Stars

I’ve used Sprout in a number of roles, it’s a solid SMM platfrom with many good features.

We probably only use a tenth of the capabilities, but what we do use is reliable, intuitive and easy.

Sprout Social covers the core things you need in an SMM – publishing, reporting, listening and community management – without drama.

Key features:

• Advanced social listening
• Customizable analytics dashboard
• Unified Social Inbox
• Paid and Organic performance tracking
• Influencer identification and collaboration

Pros:

• Sprout offers a truly unified social inbox to manage engagement activities.
• Track brand mentions and audience insights.
• Best for customer relationship management and employee advocacy

Cons:

• One of the priciest social media tools.
• It can be overwhelming and complex to navigate for beginners.

Pricing:

The pricing plans are as follows: Standard ($249 per seat/month), Professional ($399 per seat/month), and Advanced ($499 per seat/month). For large Enterprises, you need to contact Sprout for pricing.

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7. Publer

Publer and Loomly are more or similar tools with minor changes but a significant price gap. Publer is a more budget-friendly alternative with good automation, AI post scheduling, and bulk scheduling up to 500 posts at once.

Publer has got a content recycler and AI caption generator making content creation easy for small businesses and freelancers. However, its analytics are not as advanced as Loomly and lack a comprehensive approval system essential for larger teams and agencies.

If you want affordable automation and smart scheduling, Publer is a solid choice. But for detailed content planning, analytics and team workflows, Loomly is the better option.

Best for:

Professionals, Creators, Agencies, SME, Business, and Enterprise

Rating:

4.7/5 (G2)

Zach M.– 5 Stars

So far I’m impressed with what it can do for the cost. It’s easy to set up and integrate the accounts I want to include, and it’s fairly intuitive to use. Support is responsive when you need to contact them. I really dig it.

Key features:

• Bulk scheduling and automation
• Evergreen content recycling
• Supports all platforms
• Watermark and image editing
• Basic analytics and performance insights

Pros:

• Publer is cheaper than Loomly making it better for budget-conscious teams.
• Unlike Loomly, Publer allows content recycling.
• Supports bulk scheduling of up to 500 posts.

Cons:

• Its social media analytics are its weakest point.
• Loomly is better suited for teams with complex workflows than Publer.
• No competitor insights.

Pricing:

Publer offers four pricing plans: Free, Professional ($5 per month), Business ($10 per month), and Enterprise (Custom).

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8. eClincher

At last, we have our final Loomly competitor. eClincher is a social media management tool with a strong focus on social listening, brand monitoring, and automation. While using it, I found its reputation management ample for teams tracking keywords, monitoring hashtags, and also doing SEO activities to boost conversions.

Plus, its auto-post queues, bulk scheduling, and direct integrations make social media management effortless. That said, eClincher’s interface isn’t as user-friendly, and its pricing is steeper compared to Loomly.

If you need affordability and structured collaboration, Loomly is the better pick. But for automation, engagement tracking, and deeper insights, eClincher is a fantastic alternative.

Best for:

Agencies, Enterprises, PR teams, E-commerce brands, and Brands

Rating:

4.6/5

Carlos F. – 5 Stars

For us it has been an amazing tool, helping us save time, be organized and to get the reporting needed to keep us and our clients informed. Very easy to use, but their main asset in my opinion is the quick customer service via chat and the ease with which they solve my concerns. Haven’t seen a company run like this in a long time. Good for them!

Key features:

• Social listening and brand monitoring
• Auto-posting and smart queues
• Detailed analytics and custom reporting
• Reputation management

Pros:

• It thoroughly tracks brand mentions, hashtags, and industry conversations.
• Real-time messages and comment management.
• Better for tracking brand sentiment, online feedback, and social interactions.

Cons:

• eClincher’s starting pricing is higher than Loomly’s.
• Its feature-packed interface can make it a bit complex for freshers.

Pricing:

eClincher provides 3 pricing plans starting at Standard ($149 per month/1 user), Professional ($349 per month/5 users), and Enterprise. There is also a free trial.

Key Factors in Choosing the Best Loomly Alternative

Finally, you have gone through all the tools and got a pretty good idea of which tools bring what capability. But anyhow, if you got stuck in between deciding the best alternative to Loomly, here are my top 7 factors that will help you select the right tool based on your requirements.

1. Platform Support

Ensure the tool supports all the social media platforms you actively use (Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, YouTube, Google Business Profile, etc.). Some tools excel at Instagram and Pinterest (for instance, Later), while others are better for multi-platform posting.

2. Scheduling & Automation

If you bulk schedule posts, recycle evergreen content, or need AI-powered suggestions, choose a tool with great scheduling features. Some alternatives, like SocialPilot, Buffer, and eClincher, offer auto-post queues.

3. Engagement & Social Inbox

Loomly lacks a social inbox, so if you need to reply to comments, DMs, and mentions from one dashboard, consider alternatives like Sprout Social, Hootsuite, or Agorapulse that offer centralized engagement management.

4. Analytics & Reporting

Basic analytics won’t cut it if you’re running data-driven campaigns. If you need in-depth reports, custom analytics, and audience insights, tools like Sprout Social and SocialPilot offer stronger reporting than Loomly.

5. Collaboration & Approval Workflows

Approval workflows and role-based permissions are a must if you work with clients or marketing teams. While Loomly has good structured approvals, some alternatives (like Sendible and CoSchedule) offer better agency collaboration.

6. Pricing & Scalability

Loomly is affordable for small teams, but alternatives like Hootsuite and Sprout Social get expensive as you scale. If budget is a concern, consider SocialPilot or Publer, which offer similar features at a fraction of the cost.

7. Additional Features

Do you need a link-in-bio tool (Later), social listening (eClincher), AI-generated captions (Publer), or ad management (Hootsuite)? List your must-have features before committing to a tool.

At last, I would choose a tool that aligns with your workflow, automates repetitive tasks, and helps you grow—not just one that checks the boxes! 🚀

Which Loomly Alternative Is Right for You?

Ultimately, the ideal Loomly alternative varies based on your specific requirements. Seeking enhanced automation? Consider Publer or eClincher. Looking for a robust social inbox for engagement? Hootsuite or Sprout Social are excellent choices. If cost-effectiveness and scalability are your priorities, SocialPilot is a reliable option.

No tool is perfect, but the right one should fit seamlessly into your workflow, save you time, and help you grow. So before you commit, ask yourself—what’s non-negotiable for my social media success?

Pick wisely, and let your content do the talking.